Description
Posting on Facebook and advertising on Facebook are two completely different things. In this 60 minute workshop, you’ll learn exactly how to create winning ads for your business on Facebook. From targeting the right audience to writing ad copy that sells to creating ads with calls to images that get people to act, you’ll see first hand the best practices of Facebook advertising as we create an ad during the workshop. In an hour, you’ll get the instruction you need to go out and create your own advertising campaign. Live Q&A gives you the opportunity to ask questions after the workshop.
What you’ll learn in this workshop:
- Step-by-step how to create an ad in Facebook
- Targeting custom audiences
- Explanation of bidding options
- Writing ad copy that sells
- How to design your ad images
- Ad formats
- Video ads
- Do’s and don’ts of Facebook advertising
- Facebook advertising best practices
- Tracking your results with Page Insights
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