In a recent survey by Bright Local, 61% of small businesses said they spend $500 a month or less on marketing their business and 63% said they did their own marketing. If your company spends $250 to $500 a month to promote your business, this workshop was made for you.
In this 60 minute presentation, you’ll learn what options you have across social media, Google Adwords, email, directories, among other paid services to market your company. We’ll discuss local and regional advertising. Our focus will be do-it-yourself advertising and marketing options online.
Join the live Q&A following the presentation with The URL Dr., Kim Butler, and her guest to get more ideas on how to promote your business and share experiences of those participating.
What you’ll learn in this workshop:
- Focusing on ad budget of $250-$500 a month
- Email marketing
- Content marketing
- Pay-per-click in Google Adwords
- Pay-per-click in social media: Facebook, LinkedIn, Twitter, Pinterest
- Directory listings
- Lead generation services
- Press releases
- News distribution services