Local directory listings are an important part of the Local SEO game. In Part 1 of our Local Listings series, we discussed the listing requirements for small businesses with online directories. But there are thousands of websites, directories, and review sites that allow business owners to create free business listings, like Yelp, City Search, Bing Places, and the Yellow Pages, with Google My Business being the most important one. All these online listings make your business more visible. But with thousands of directories to choose from, where does one start?
Let’s go over a list of where you can start your listing efforts.
- Claim your Google My Business listing.
- Check out Whitespark’s list of the Top 50 Citation Sources in the US
- Search for your competitor’s online and see what directories and review sites they are showing up on. You’ll want to get listed their as well.
- Search for niche directories that might specific to your industry, market, or geographic location.
With each of the directories, you’re going to want to make certain that you don’t already have a listing. Don’t be surprised if you do, even if you didn’t place it yourself. If there is an existing listing, claim it and make sure the information is correct. If not, go through the process to update it.
In Part 3 of our series on local business listings, we’ll discuss the most important attributes of your listings.
Want more information on how to get found locally and win the local SEO game? Download our free eBook, “Demystifying Local SEO” below. And tell us what your experience has been with local directory listings.